We're on the lookout for a talented Digital Marketing Specialist to join our client's team:


100% Remote

Salary in USD

Full-Time – Collaborating with teams in the USA (9 AM to 5 PM CST)

Contractor Role



About the Company

Our client is a performance-driven digital marketing company focused on helping law firms grow through strategic online visibility and lead generation. The team works across SEO, PPC, local search, content, video, and social media, always with a strong focus on execution, measurable results, and continuous improvement.


About the Role

This is a hands-on role for someone who enjoys building, testing, and improving marketing systems from the ground up. You will help create and optimize the company’s marketing engine using modern tools, AI, automation, and external partners when needed. The ideal candidate is comfortable moving between strategy and execution, launching campaigns quickly, measuring results, and scaling what performs well.


Responsibilities

• Build and optimize marketing funnels using GoHighLevel or similar CRM and funnel platforms
• Create and improve landing pages, lead magnets, email sequences, and conversion paths
• Monitor funnel performance and continuously test for better conversion rates
• Use AI tools such as ChatGPT and others to support blog content, video scripts, email campaigns, and SEO or AEO-focused content
• Create supporting assets in Canva, including social media graphics, presentation slides, and lead magnets
• Coordinate with editors, designers, and other creative resources while also being able to initiate content independently
• Execute and support marketing efforts across email, YouTube, video, SEO, and paid media
• Help launch campaigns quickly, review results, and iterate based on performance
• Support the development of trade show materials and promotional assets when needed
• Contribute to the overall marketing strategy and turn ideas into clear, actionable plans
• Prioritize high-impact initiatives that support growth goals
• Participate in weekly leadership meetings and share insights on performance, opportunities, and strategic direction
• Track key metrics such as leads, conversion rates, funnel performance, and campaign ROI
• Build simple dashboards or reporting systems to improve visibility into results
• Identify what is working, optimize it further, and help eliminate low-performing efforts
• Help scale execution through internal team members or external vendors while maintaining ownership of quality and strategy


Requirements and Skills

• 4 to 7+ years of experience in marketing roles
• Proven experience building campaigns, funnels, or growth systems that generated measurable results
• Strong hands-on experience with funnel building and optimization
• Solid background in content creation, messaging, and campaign execution
• Strong analytical skills with the ability to track performance and make data-driven decisions
• Experience with GoHighLevel or similar CRM and funnel-building platforms
• Experience with Canva or similar design tools
• Experience with email marketing platforms and campaign execution
• Comfortable using AI tools for content creation, campaign development, and workflow efficiency
• Ability to work both strategically and tactically, with a strong sense of ownership
• Fast execution speed and strong follow-through
• Comfortable testing ideas quickly and adapting based on results
• Agency or B2B services experience is preferred
• Strong English communication skills


About Latamforce

Latamforce is a nearshoring staffing agency that connects U.S. based companies with top remote talent across Latin America. We specialize in helping companies hire high performing professionals in digital marketing, operations, customer support, and other business critical functions. Our approach is personalized, fast, and quality driven, ensuring the right match for both clients and candidates.